Careers

Performance Marketing Manager (Full-time, Austin, TX)

Are you obsessed with creating digital marketing campaigns that resonate with customers? Do you love using data to create customer-centric marketing strategies? 
Do you thrive on getting things done and having a real impact on a business?
Criquet is seeking a Performance Marketing Manager to build and manage our customer acquisition across several channels, with a primary focus on paid social.
 

A Little About Criquet:

Criquet is an independent web-driven menswear brand. 

We invest in quality of life. We’re as well stocked in IPAs as we are IRAs. We’re into counter-culture, dive bars and scuba-diving for lost golf balls.

We’re all manner of men and women but we aren’t yes-men. Because ordinary is boring. Expectations are a trap and it’s way more fun to be laid-back.

So, whether we’re making shirts, outerwear or old-fashioneds, they need to be high quality, they need to be done our way, and they need those little details that make all the difference.

Proudly from Austin and comfortably off-course. 

 

In This Role You Will:

  • Manage the end-to-end strategy - implementation and optimization across all paid acquisition channels (Facebook, Google etc.), including concepting, executing, optimizing and reporting.
  • Independently perform daily bid, budget, and targeting optimizations.
  • Provide reports on ad performance, explaining what’s working and why.
  • Develop a test and learn approach: challenge existing best practices and propose new hypotheses in an effort to continue to improve our paid channels.
  • Collaborate with our creative team to produce high-performing and on-brand ads.
     

    Qualifications:

    • 3-5 years experience in digital marketing, with a primary focus on paid social.
    • Other channel experience a plus, including: Google, Affiliate, Display, Podcast, Direct Mail and TV. 
    • Highly analytical and adept at storytelling using data
    • A high degree of comfort using analytical tools
    • Stellar communication and presentation skills
    • A deep level of curiosity 
    • A team player who is willing and happy to help
       
      Apply via Linkedin here: Performance Marketing Manager